Simple Steps To Design Your eBay Store

Online business has gone through a revolutionary change in the last couple of years. Selling stuff online is very common for newbie entrepreneurs. For those owners, who look forward to build a brand name and get the right exposure in this competitive market it is very important that they take the help of a proper sales channel. Business owners need to figure out the right platform, one that is cost-effective and beneficial at the same time. eBay is the right sales channel that can provide an additional revenue stream for your business. It increases traffic to your online store and improves customer loyalty.

Once you decide what you want to sell on eBay, you need to open a seller account on this platform. You also need to choose the right store subscription depending on your needs. The different store subscription includes Basic, Premium and Anchor. Next, you need to choose a name for your store based on the type of items you are selling. It is also important to design the store in a way that is appropriate to attract customers. You can do it yourself, use ready-made templates or take the help of custom-made designs from a third party.

Design your eBay store

After you create an account on eBay, it is important to design your store in an eye-catching manner to attract customers. It is very important to think of your online store as a window of a shop, to make it attractive for potential customers, and retain existing ones.

• The very first thing you need to do is choose a proper “Billboard image” that would show at the top of your store page. The image can be a photo of the products you sell. It can also be a digital artwork that is related to the merchandise you will sell or the concept. You can also include a promotional image that talks about attractive discounts for consumers.
• The next thing you need to include is to add a proper logo and store description. You can always build a brand by creating a proper brand logo. An online shopping store is all about creating a brand, a positive user experience and convert potential shoppers to paying customers. A clear description of your store is important to help customers relate to your brand on a personal level. It is important that they know about your brand and give them a reason to avail products from your brand. Introduce proper keywords in the store description so that your store’s name comes up when they search with relevant keywords.

Customization of your eBay store

Once you are done with the above written steps, customizing your store page can always help you to stand out in the crowd. Brand uniqueness is something very important. You can always have a competitive edge over others when you add customization to every step of your store design.

Create your own categories and sub-categories

To customize eBay store design, the first thing you can do is create your own categories and sub-categories. You can find the “Store categories” option, in the left navigation. By clicking on the “Add Category” button, you can always add your own categories. If you want to add a sub-category, you can click on a specific category and add it. You can add 5 categories at a time, so always think before creating them.

Edit the display settings

When you want your brand to succeed online, it is important that you make your online store visually appealing. The right combination of colors and fonts along with an appropriate design can always make your store look great. The name of your e-store should be identical to your business. The logo should be of high quality, meaningful and should comply the size specification that you must follow for eBay store. You can always attract customers by adding meaningful product descriptions for each of the product you sell. You can always experiment with font styles, colors and design to make your online store appealing.

Go for an interesting theme

You can use an interesting theme for your online eBay store. This is the place where you can introduce interesting concepts and imagination to create an engaging theme. Check the way products are cataloged and help online visitors get to their destination with ease. To give your e-store a voice, you can always include business contact details, history and other details about your business. Experiment with the online store theme and make changes to the display settings to get the look you desire.

Promotion boxes

When you want a customize eBay store design, you can always go for promotion boxes. They come in handy to attract customers. It is a great additional promotional tool to encourage purchases. Take advantage of these small boxes to sell more of your products. You can highlight a gallery of available items, attractive discounts in each and a countdown timer with each product that shows the time left to opt for the event of your choice.

Custom pages

The purpose of an e-store is to sell. Your e-store should be engaging. Moreover, at the same time it should be able to sell products. Focus on custom pages that would give your online business a voice and help it to stand out. The idea is simply not to create noise but to provide useful details that are of value to consumers. High quality images, custom content, links that take you to other parts of the store and other engaging visuals and effects can always help your store to stand out.

Make your eBay store user friendly

It is important to let your users feel comfortable and help them get what they are looking for. When you are selling on eBay, it is very important to design the storefront with care to generate more revenue. Do not shy away from including a navigation bar and search button to help consumers find the products they desire with no hassle.

It is important to stand out in this competitive market when you are trying to sell your products online on eBay. Take extra care of your online eBay store when you add meaningful product descriptions, high quality images, engaging font along with the right color combination. Show that you care for your consumers by adding promotion boxes, customized pages, and interesting themes; and by tweaking the display settings of your online store.